“Forensic” and “Plans”: signifier words

When used about two centrist figures, these words infuriate many on the left. "Forensic" is used ad nauseam to describe Keir Starmer’s interactions with the government and “plans” was a key part of Elizabeth Warren’s brand. The deployment of these words is an interesting and easily understood example of an important communications concept. We can … Continue reading “Forensic” and “Plans”: signifier words

Media disintermediation and priming in politics

NB: This post was published in a previous blog and imported into this one. Please forgive any formatting issues. Having posted earlier on the way agenda setting and priming have functioned in the US Presidential Primaries, I thought it useful to take a look at how social media affects this process, focusing on the impact of … Continue reading Media disintermediation and priming in politics