Unscaling political parties and disintermediation

Unscaling was not a  phrase I was familiar with in a political context, though the basic principle is certainly well known: conventional business paradigms are being disrupted by technology.  To unscale refers to the specific act of “dismantling all large-scale, vertically integrated, mass-market institutions”. I have been writing about the disintermediation effect that we are […]

Media disintermediation and priming in politics

NB: This post was published in a previous blog and imported into this one. Please forgive any formatting issues. Having posted earlier on the way agenda setting and priming have functioned in the US Presidential Primaries, I thought it useful to take a look at how social media affects this process, focusing on the impact of […]

Agenda Setting in Trump’s Triumph – Politics, Policy & Media

A note about one of the many things that struck me while observing the Republican primaries. I thought it an interesting exercise to evaluate this using the agenda setting marketing theory. Agenda-setting theory describes the “ability [of the news media] to influence the salience of topics on the public agenda.” Using this, it is apparent […]